Research

The Key to Sports Bettors’ Hearts is Through… Withdrawals?

Though virtually anyone these days would agree on the importance of getting more for your money, there’s one group that perhaps finds it to be even more significant than most: sports bettors. Countless online gaming platforms have proven to be capable homes for this incredibly exciting industry, but how can these platforms continue to ensure their users are getting exactly what they need? Fortunately, Betting Hero — the premiere name in sports-betting research — has released a study to give you the answer to that exact question.

What Do Sports Bettors Want from Their Sportsbook?

As you can guess, sports bettors want their money and they want it fast. In fact, according to Betting Hero’s study, 96% of daily sports bettors agreed they would be more inclined to use a sportsbook if they had better options for faster/easier withdrawal. This says quite a bit about the current state of online funding methods. While many forms of withdrawal require lengthy wait times or annoying processing fees, Prizeout is instant and doesn’t take a single cent from our users. In fact, we actually give them more for their money. Which brings us to our next point.

71% of daily sports bettors said they are likely to try a withdrawal option that would let them instantly turn their winnings into a digital gift card with bonus value toward a brand they love. Sound familiar? On the Prizeout platform, over 1,000+ brands offer bonuses that literally give our users more for their money. For example, a particular brand might offer a 20% bonus, making a user’s withdrawal worth $120 instead of $100. That’s an extra $20 just for cashing out through Prizeout. Additionally, our selection of brands is made up of some of the biggest names in a wide variety of sectors, including dining, clothing, groceries, beauty, technology, and more. This ensures that each and every person on our platform is able to not only get more for their money but put that money towards something they actually love.

On the subject of these bonuses, one of the best ways for sports betting platforms to acquire new users is simple: gift cards. 84% of daily bettors said they would be likely to buy a gift card to a sportsbook brand that offered additional value to their purchase. This is incredibly exciting for sportsbooks as it essentially lays the foundation for a direct path toward customer acquisition. These numbers prove there is an active interest in sportsbook gift cards, which can be tapped into by offering bonus value to influence buying behavior.

What Does This Mean for You?

While the sports betting industry was already valued at $76.75 billion in 2021, it is expected to grow even further at a compound annual growth rate of 10.2% between 2022 and 2030. So how do you ensure you not only keep your current users happy while still being able to attract countless new ones as well? By giving them what they want: fast withdrawals and bonus value for the things they love.

In this case, these users know exactly what they want and all that’s left to do is give it to them. At the risk of sounding self-involved, users love Prizeout. Studies show that our current users can’t get enough of us and those who have never heard of us are actively searching for something like us. Basically, whether they know it or not, sports bettors are actively searching for the Prizeout solution. By integrating us into your platform, you can increase satisfaction within your existing user base, boost interest from potential new users, and add multiple new sources of revenue. A True Win-Win-Win.

Click here to learn more about what we can do for you.

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